Federal highway officials hate us, tell local and state officials they must stop using humor and pop culture references on their road safety signs because they might ‘distract.’ That’s the point. You get people to pay attention. Also you brighten up their day. I sincerely despise people who issue rules like this. How do we fight back?
I strongly agree with the highway officials here. These are highway signs meant to warn of traffic problems, altered commute times, or potential hazards. Most of the time they are blank or (at least my area) they give commute times to major landmarks. In either case, they are not ‘surprising’ and unlikely to distract drivers, but still provide value.
On the other hand, when they show a novel message (whether a specific hazard warning, road closure, or corny joke) people pay special attention to them. Anecdotally, I’ve found that novel messages that require interpretation slow down traffic.
Using the signs to display stupid safety messages dilutes their intended purpose, causes delays, and reduces safety by distracting drivers (directly opposing their message). Those messages were awful and I’m glad they’re gone.
How might someone figure out what their blind spot (A or B) is and overcome it?