It’s perfectly possible to A/B test it, it just depends on what you’re varying and how it’s being delivered. My website is well over a million words, and I A/B test changes to its appearance all the time.
It’s perfectly possible to A/B test it, it just depends on what you’re varying and how it’s being delivered. My website is well over a million words, and I A/B test changes to its appearance all the time.