I don’t think it’s practical to A/B test a million word book.
It’s perfectly possible to A/B test it, it just depends on what you’re varying and how it’s being delivered. My website is well over a million words, and I A/B test changes to its appearance all the time.
You can A/B test whether doubling the length with appendices affects download completion rates.
I don’t think it’s practical to A/B test a million word book.
It’s perfectly possible to A/B test it, it just depends on what you’re varying and how it’s being delivered. My website is well over a million words, and I A/B test changes to its appearance all the time.
You can A/B test whether doubling the length with appendices affects download completion rates.