Idea: if you’re very interested in promoting veganism or vegitarianism, help make it taste better, or invest in or donate to those who are helping make it taste better. As my other much-downvoted comment showed, I am very skeptical that appeals to altruism will have nearly as much of an affect as appeals to self-interest, especially outside of this community. I believe most people eat meat because it just tastes better than their alternatives.
Grown crops are far more efficient to produce than livestock, so there are plenty of other good reasons to transition away from the use of livestock in agriculture. If steak were made to “grow on trees”, why pay all that extra for the real thing? If you lower the cost of vegetarianism by improving taste, more people will adopt it. If they don’t adopt it they’ll still be more likely to forgo meats for vegetarian dishes if those dishes taste better.
In the case of low-quality meats (e.g. McDonalds) the taste bar isn’t even set very high.
When I first decided to be a vegetarian, I simply switched from tasty hamburgers to tasty veggieburgers and there was no problem at all.
I think your sample size might have lead you astray here. My personal experience is exactly the opposite. That said, I looked for studies of meat vs. faux meat taste and didn’t find anything. I wonder if a love of meat over alternatives is innate or is learned, and if there exist vegetarian recipes which really do taste as good as the real thing.
Good article, thanks. The author does say the taste was quite different from chicken, you just can’t tell when its in a burrito as the chicken is mostly used for texture. The producer’s website is here.
Another idea, with potentially better returns than the above: invest in faux-meat producers. There appear to be plenty of them.
I agree that this is potentially a high-impact avenue. New harvest is a charity which sponsors meat substitutes, both plant based and tissue engineered, if you are interested.
I think your sample size might have lead you astray here. My personal experience is exactly the opposite. That said, I looked for studies of meat vs. faux meat taste and didn’t find anything.
Well, as a meat-eater I’ve got to admit that meat substitutes have come a long way in the last few years. A couple days ago I ended up eating vegan burgers which would have passed muster as mediocre cow, and vegetarian sausage tends to be fairly acceptable as well. I can’t say the same for anything made from chunks too big to stir-fry, though, and I’ve never eaten any vegetarian products passing as rare meat, which I tend to prefer.
Perhaps, but some preliminary findings show that online ads may be very effective (Peter posted about this on LW recently). Hopefully more research into effective outreach will be done in the future.
I believe most people eat meat because it just tastes better than their alternatives.
Data point: I do.
In the case of low-quality meats (e.g. McDonalds) the taste bar isn’t even set very high.
This is probably low-status, but I do prefer the taste of meat even in the junk foods to most of the alternatives. In my experience, most of the alternatives are significantly improved by adding some meat to them.
I wonder if … there exist vegetarian recipes which really do taste as good as the real thing.
Most likely, no. Otherwise we would already see them sold everywhere. Unless they were invented yesterday, or are extra expensive, or something like that.
When I envision a hypothetical future in which humans don’t consume meat, I don’t imagine everyone getting their protein from some kind of tank-grown super-tasty ‘I Can’t Believe It’s Not McDonalds!’ meat substitute . The meat-heavy diet of Western societies has no basis in evolutionary terms and I don’t see why we should seek to perpetuate this relatively modern obsession and dietary imbalance. Contrary to what many meat eaters think, a vegan diet can be incredibly varied and tasty once you get used to cooking using a wider variety of herbs, spices and ingredients which aren’t currently mainstream in Western cuisine. I personally find things like smoked tofu, coconut oil and milk and nuts like pistachios and cashews to be every bit as tasty as any meat product. The consumption of large quantities of red meat and animal-derived fats is cultural, not essential, and in terms of nuitrition not even especially desirable. The massive over-consumption of bovine dairy products is particularly nonsensical when more efficient, more nutritional alternatives exist.
Idea: if you’re very interested in promoting veganism or vegitarianism, help make it taste better, or invest in or donate to those who are helping make it taste better. As my other much-downvoted comment showed, I am very skeptical that appeals to altruism will have nearly as much of an affect as appeals to self-interest, especially outside of this community. I believe most people eat meat because it just tastes better than their alternatives.
Grown crops are far more efficient to produce than livestock, so there are plenty of other good reasons to transition away from the use of livestock in agriculture. If steak were made to “grow on trees”, why pay all that extra for the real thing? If you lower the cost of vegetarianism by improving taste, more people will adopt it. If they don’t adopt it they’ll still be more likely to forgo meats for vegetarian dishes if those dishes taste better.
In the case of low-quality meats (e.g. McDonalds) the taste bar isn’t even set very high.
I think your sample size might have lead you astray here. My personal experience is exactly the opposite. That said, I looked for studies of meat vs. faux meat taste and didn’t find anything. I wonder if a love of meat over alternatives is innate or is learned, and if there exist vegetarian recipes which really do taste as good as the real thing.
It varies a lot by brand. The food columnist for the New York Times couldn’t tell that Beyond Meat wasn’t chicken, for example.
Good article, thanks. The author does say the taste was quite different from chicken, you just can’t tell when its in a burrito as the chicken is mostly used for texture. The producer’s website is here.
Another idea, with potentially better returns than the above: invest in faux-meat producers. There appear to be plenty of them.
I agree that this is potentially a high-impact avenue. New harvest is a charity which sponsors meat substitutes, both plant based and tissue engineered, if you are interested.
You seem to be missing a link? Perhaps he meant to link to the group “new harvest”.
Thanks ruari. I had forgotten the http, which apparently makes the link invisible.
Well, as a meat-eater I’ve got to admit that meat substitutes have come a long way in the last few years. A couple days ago I ended up eating vegan burgers which would have passed muster as mediocre cow, and vegetarian sausage tends to be fairly acceptable as well. I can’t say the same for anything made from chunks too big to stir-fry, though, and I’ve never eaten any vegetarian products passing as rare meat, which I tend to prefer.
Perhaps, but some preliminary findings show that online ads may be very effective (Peter posted about this on LW recently). Hopefully more research into effective outreach will be done in the future.
Data point: I do.
This is probably low-status, but I do prefer the taste of meat even in the junk foods to most of the alternatives. In my experience, most of the alternatives are significantly improved by adding some meat to them.
Most likely, no. Otherwise we would already see them sold everywhere. Unless they were invented yesterday, or are extra expensive, or something like that.
When I envision a hypothetical future in which humans don’t consume meat, I don’t imagine everyone getting their protein from some kind of tank-grown super-tasty ‘I Can’t Believe It’s Not McDonalds!’ meat substitute . The meat-heavy diet of Western societies has no basis in evolutionary terms and I don’t see why we should seek to perpetuate this relatively modern obsession and dietary imbalance. Contrary to what many meat eaters think, a vegan diet can be incredibly varied and tasty once you get used to cooking using a wider variety of herbs, spices and ingredients which aren’t currently mainstream in Western cuisine. I personally find things like smoked tofu, coconut oil and milk and nuts like pistachios and cashews to be every bit as tasty as any meat product. The consumption of large quantities of red meat and animal-derived fats is cultural, not essential, and in terms of nuitrition not even especially desirable. The massive over-consumption of bovine dairy products is particularly nonsensical when more efficient, more nutritional alternatives exist.