Is it? I think, the act of convincing other people of your preferred state of the world is exactly what justifying morality is. But that action policy is only a meme, as you said, which is individually chosen based on many criteria (including aesthetics, peer-pressure, consistency).
I mean “only a meme” in the sense, that morality is not absolute, but an individual choice. Of course, there can be arguments why some memes are better than others, that happens during the act of individuals convincing each other of their preferences.
Is it? I think, the act of convincing other people of your preferred state of the world is exactly what justifying morality is. But that action policy is only a meme, as you said, which is individually chosen based on many criteria (including aesthetics, peer-pressure, consistency).
“Only a meme” doesn’t negate that it’s about something real and that there can be resonable arguments why some memes are better than others.
I mean “only a meme” in the sense, that morality is not absolute, but an individual choice. Of course, there can be arguments why some memes are better than others, that happens during the act of individuals convincing each other of their preferences.