This sounds to me like the classic rationalist failure mode of doing stuff which is unusually popular among rationalists, rather than studying what experts or top performers are doing and then adopting the techniques, conceptual models, and ways of working that actually lead to good results.
Or in other words, the primary thing when thinking about how to optimize a business is not being rationalist; it is to succeed in business (according to your chosen definition).
This sounds to me like the classic rationalist failure mode of doing stuff which is unusually popular among rationalists, rather than studying what experts or top performers are doing and then adopting the techniques, conceptual models, and ways of working that actually lead to good results.
Or in other words, the primary thing when thinking about how to optimize a business is not being rationalist; it is to succeed in business (according to your chosen definition).
Happily there’s considerable scholarship on business, and CommonCog has done a fantastic job organizing and explaining the good parts. I highly recommend reading and discussing and reflecting on the whole site—it’s a better education in business than any MBA program I know of.