the self-satisfaction of doing a good deed may fade relatively quickly, while the strengthened commitment to do-gooding persists for longer. That actually fits with Baumeister’s view of willpower. He’s argued that willpower is like a muscle: when used it tires in the short term but is strengthened for the the long term.
This point significantly undermines the conclusion of the original post.
This point significantly undermines the conclusion of the original post.