thomblake comments on The Craigslist Revolution: a real-world application of torture vs. dust specks OR How I learned to stop worrying and create one billion dollars out of nothing

[thomblake]

So if, for example, this approach generated $1bn but only from people who would have donated anyway then the gain is zero.

This approach was supposed to take ad revenue from Craigslist, that presumably would otherwise have gone to the owners of some other website, not to charity. The people being recruited here aren’t being asked for money.