I think that EY is claiming that there are only so many hormones and neurotransmitters, and that they are all “built in” by evolution. You seem to be claiming that we (memetically) learn to trigger these emotions using novel stimuli.
But as to EY’s claim: Is Viagra a memetic emotion? Cocaine? Zoloft? Ethanol? Sniffed glue?
I think that EY is claiming that there are only so many hormones and neurotransmitters, and that they are all “built in” by evolution. You seem to be claiming that we (memetically) learn to trigger these emotions using novel stimuli.
But as to EY’s claim: Is Viagra a memetic emotion? Cocaine? Zoloft? Ethanol? Sniffed glue?