A great idea, but I think the significant barrier to it that cryonics is low status and insurance companies wouldn’t want to associate themselves with that. If that could be overcome somehow, I think this could be really successful.
Changing things’ status is what marketing is FOR.
A well-designed marketing campaign should definitely be able to achieve this.
I can’t imagine how, but I will quickly admit that this does not make it impossible, just me a bad marketing executive.
Indeed. According to the link in Footnote 2, (roughly speaking) romance was introduced in Japan by De Beers in order to market diamonds.
A great idea, but I think the significant barrier to it that cryonics is low status and insurance companies wouldn’t want to associate themselves with that. If that could be overcome somehow, I think this could be really successful.
Changing things’ status is what marketing is FOR.
A well-designed marketing campaign should definitely be able to achieve this.
I can’t imagine how, but I will quickly admit that this does not make it impossible, just me a bad marketing executive.
Indeed. According to the link in Footnote 2, (roughly speaking) romance was introduced in Japan by De Beers in order to market diamonds.