It’s tempting to think of technical audiences and general audiences as completely different, but I think that no matter who you’re talking to, the principles of explaining things clearly are the same. The only real difference is which things you can assume they already know, and in that sense, the difference between physicists and the general public isn’t necessarily more significant than the difference between physicists and biologists, or biologists and geologists.
Randall Munroe
Reminds me of Expecting Short Inferential Distances.