I think some additional training in DADA would do me a lot of good here. That is, I don’t want to be using the dark arts, but I don’t want to be vulnerable to them either. And dark arts is extremely common, especially when people are looking for excuses to keep on compartmentalizing something.
A contest for bored advertising people springs to mind: “How would you sell cryonics to the public?” Then filter the results that use dark arts. This will produce better ideas than you ever dreamed.
The hard part of this plan is making it sound like fun for the copywriters. Ad magazine competition? That’s the sort of thing that gets them working on stuff for fun and kudos.
(My psychic powers predict approximately 0 LessWrong regulars in the advertising industry. I hope I’m wrong.)
(And no, I don’t think b3ta is quite what we’re after here.)
Mike Darwin had a funny idea for that. :)
I think some additional training in DADA would do me a lot of good here. That is, I don’t want to be using the dark arts, but I don’t want to be vulnerable to them either. And dark arts is extremely common, especially when people are looking for excuses to keep on compartmentalizing something.
A contest for bored advertising people springs to mind: “How would you sell cryonics to the public?” Then filter the results that use dark arts. This will produce better ideas than you ever dreamed.
The hard part of this plan is making it sound like fun for the copywriters. Ad magazine competition? That’s the sort of thing that gets them working on stuff for fun and kudos.
(My psychic powers predict approximately 0 LessWrong regulars in the advertising industry. I hope I’m wrong.)
(And no, I don’t think b3ta is quite what we’re after here.)