However, the best way to get such people to actually do good is to make “pretending to actually do good” and “actually doing good” equivalently costly, by calling them out when they do the latter.
I’m not sure what you mean by the last clause. Do you mean “calling them out when they do the former”? Or do you mean “making the primary way to pretend to actually do good such that it actually does good”?
I’m not sure what you mean by the last clause. Do you mean “calling them out when they do the former”? Or do you mean “making the primary way to pretend to actually do good such that it actually does good”?
I meant “former”. Sorry for the confusion.