Not sure about details, but the general idea seems right to me. My thoughts on the topic are usually something like: “How is it possible that in real life we can filter the good stuff much easier than online? I guess because in real life we can use strategies X, Y, Z, but there are not digital equivalents of them in online systems. We cannot use our usual strategies online, because the corresponding button is simply not there.” In real life:
different people see different content, because they use different sources of content
people show interesting stuff to their friends
people have different personas for different friends
sometimes a friend sees more than one persona; sometimes we hide a persona from some people
sometimes we agree to talk only about a specific topic for a while
Okay, I probably missed a few important things. But this is already difficult to do on many websites.
For example, I miss the “persona” feature on Facebook. Having multiple accounts is discouraged. There is an option to post something that only a selected group of friends can read, but that is not what I want. Sometimes I want to post an article that anyone can read, but which only appears by default only on walls of some of my friends.
The most obvious example: different languages. There is no point to spam my English-speaking friends’ walls with comments written in Slovak. On the other hand, if they decide to view them and use google translate, why not? It’s not like I want to keep something secret; I just predict that with high enough probablity they won’t care, so I don’t want to bother them. Also, I want to keep those comments accessible to Slovak-speaking people who are not in my contacts.
If I understand it correctly, Facebook only gives me two options: public (which will push the message on everyone’s wall) or private (which will hide the message from everyone except a few hand-picked people), and neither is what I want. This would be easy if I could just have two personas, one for each language, and anyone in my contact list would have an option to follow just one of them, if they want.
Similarly, I could have personas for “private life”, “politics”, “rationality”. My relatives probably want to see the photos of my baby, but don’t care about my opinions on Bayes Theorem. For other contacts, it may be the other way round. Sometimes the personas intersect (a post could be about politics and in Slovak language; or perhaps a political comment on local affairs that are uninteresting for a foreigner). Sometimes they don’t apply (a photo of a baby is language-independed).
So perhaps these “personas” could be just some predefined flags, applied to any content I make, in any combination. And my friends could specify that they are interested in some personas and uninterested in others. Access to some personas could be limited.
...but this is obviously far from the complete proposal.
Also, the whole interface must be very simple, especially for people who don’t give a fuck about the sophisticated features. There must always be a “default” setting that the Average Joe can use; otherwise the Average Joe will complain about the difficult software and will not use it, which hurts the value of the whole network.
Not sure about details, but the general idea seems right to me. My thoughts on the topic are usually something like: “How is it possible that in real life we can filter the good stuff much easier than online? I guess because in real life we can use strategies X, Y, Z, but there are not digital equivalents of them in online systems. We cannot use our usual strategies online, because the corresponding button is simply not there.” In real life:
different people see different content, because they use different sources of content
people show interesting stuff to their friends
people have different personas for different friends
sometimes a friend sees more than one persona; sometimes we hide a persona from some people
sometimes we agree to talk only about a specific topic for a while
Okay, I probably missed a few important things. But this is already difficult to do on many websites.
For example, I miss the “persona” feature on Facebook. Having multiple accounts is discouraged. There is an option to post something that only a selected group of friends can read, but that is not what I want. Sometimes I want to post an article that anyone can read, but which only appears by default only on walls of some of my friends.
The most obvious example: different languages. There is no point to spam my English-speaking friends’ walls with comments written in Slovak. On the other hand, if they decide to view them and use google translate, why not? It’s not like I want to keep something secret; I just predict that with high enough probablity they won’t care, so I don’t want to bother them. Also, I want to keep those comments accessible to Slovak-speaking people who are not in my contacts.
If I understand it correctly, Facebook only gives me two options: public (which will push the message on everyone’s wall) or private (which will hide the message from everyone except a few hand-picked people), and neither is what I want. This would be easy if I could just have two personas, one for each language, and anyone in my contact list would have an option to follow just one of them, if they want.
Similarly, I could have personas for “private life”, “politics”, “rationality”. My relatives probably want to see the photos of my baby, but don’t care about my opinions on Bayes Theorem. For other contacts, it may be the other way round. Sometimes the personas intersect (a post could be about politics and in Slovak language; or perhaps a political comment on local affairs that are uninteresting for a foreigner). Sometimes they don’t apply (a photo of a baby is language-independed).
So perhaps these “personas” could be just some predefined flags, applied to any content I make, in any combination. And my friends could specify that they are interested in some personas and uninterested in others. Access to some personas could be limited.
...but this is obviously far from the complete proposal.
Also, the whole interface must be very simple, especially for people who don’t give a fuck about the sophisticated features. There must always be a “default” setting that the Average Joe can use; otherwise the Average Joe will complain about the difficult software and will not use it, which hurts the value of the whole network.