Much of marketing and sales is intended to make us think fast and go by intuition. The former by using deadlines and the latter by appealing to emotions and how we’d feel about the decision. Or by avoiding the decision altogether, e.g., by making us think past the sale or creating situations where each outcome is a win.
Much of marketing and sales is intended to make us think fast and go by intuition. The former by using deadlines and the latter by appealing to emotions and how we’d feel about the decision. Or by avoiding the decision altogether, e.g., by making us think past the sale or creating situations where each outcome is a win.