No, that’s quite different. You’re talking about contextual advertising: showing ads to people based on information about the page they are currently visiting. FLEDGE is intended for remarketing: showing ads to people based on the pages they have previously visited.
No, that’s quite different. You’re talking about contextual advertising: showing ads to people based on information about the page they are currently visiting. FLEDGE is intended for remarketing: showing ads to people based on the pages they have previously visited.