My model is that over time systems get more similar between companies, as we start learning the best way to do things and get good open source infrastructure for the common things.
But you may be right: there’s a really strong tendency to build layers on top of layers, which means, for example, “familiarity with the Google Ads stack” is very important to the company and not a very transferrable skill.
My model is that over time systems get more similar between companies, as we start learning the best way to do things and get good open source infrastructure for the common things.
But you may be right: there’s a really strong tendency to build layers on top of layers, which means, for example, “familiarity with the Google Ads stack” is very important to the company and not a very transferrable skill.