Jonathan Haidt and his team hypnotized people to have strong disgust reactions to the word “often”
This link is broken (or the server is broken? “The connection was reset”), and I find the claim hard to believe.
The paper is Hypnotic Disgust Makes Moral Judgments More Severe.
This link is broken (or the server is broken? “The connection was reset”), and I find the claim hard to believe.
The paper is Hypnotic Disgust Makes Moral Judgments More Severe.