Are you sure? I’ve met a lot of people (“average people”, not rationalists) who take the view of “yeah, he can talk real impressively, but it’s all bullshit, no doubt”. Many people like “simple talk”, i.e. speech that simply lays out facts, and are suspicious of impressive/skillful rhetoric.
Then the skilled orator will take that into account, speak simply, and avoid impressive or skillful rhetoric.
Marketers have noticed that some people are suspicious of slick corporate brands, but they haven’t conceded those customers to local producers and small businesses and whatnot—they’ve rolled out product lines that appeal to those people. Farmer’s Garden pickles are a good example of this, although the Vlasic branding is maybe a little too visible.
Then the skilled orator will take that into account, speak simply, and avoid impressive or skillful rhetoric.
Marketers have noticed that some people are suspicious of slick corporate brands, but they haven’t conceded those customers to local producers and small businesses and whatnot—they’ve rolled out product lines that appeal to those people. Farmer’s Garden pickles are a good example of this, although the Vlasic branding is maybe a little too visible.