I definitely erred explicitly in the direction of the Opt In button looking scary (Ben specifically argued against this but it felt right to me) I have heard from a few people that they didn’t even consider pressing it because “c’mon, it’s Petrov Day, you don’t go clicking big red buttons.” I’m not sure if it was the right call. In any case if we do a similar thing in the future my guess is we’ll make the opt-in less scary looking.
I definitely erred explicitly in the direction of the Opt In button looking scary (Ben specifically argued against this but it felt right to me) I have heard from a few people that they didn’t even consider pressing it because “c’mon, it’s Petrov Day, you don’t go clicking big red buttons.” I’m not sure if it was the right call. In any case if we do a similar thing in the future my guess is we’ll make the opt-in less scary looking.