Can anyone recommend a book on marketing analytics? Preferably not a textbook but I’ll take what I can get.
I have a technical background but I recently switched careers and am now working as a real estate agent. I have very limited marketing knowledge at this point.
Can anyone recommend a book on marketing analytics? Preferably not a textbook but I’ll take what I can get.
I have a technical background but I recently switched careers and am now working as a real estate agent. I have very limited marketing knowledge at this point.